For everyone who belongs to the field of sales and marketing, they have knowledge about Lead Generation. Whether discussed in any business meeting or heard in any business discussion, almost every business folk understands what lead generation is and how is it important for the businesses. Apart from all the business folks, the remaining population has only seen the concept as a part of the sales and marketing tactics element. But, if talking about the depth of understanding of the lead generation concept, many people have no idea what is this fuss all about. What following lead generation is